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Decalogue For Students
  • Look at the world through a child’s eyes
  • Exaggerate. Overload reality
  • Bring out some nonsense
  • Look at it from a comical point of view
  • Make comparisons
  • Question the truth
  • Disconcert people
  • Attack authority
  • Be hostile. Bring up conflict
  • Involve the target
Decalogue For Students
  • Look at the world through a child’s eyes
  • Exaggerate. Overload reality
  • Bring out some nonsense
  • Looks at it from a comical point of view
  • Makes comparisons
  • Question the truth
  • Disconcert people
  • Attack authority
  • Be hostile. Bring up conflict
  • Involve the target
Decalogue For Students
  • Look at the world through a child’s eyes
  • Exaggerate. Overload reality
  • Bring out some nonsense
  • Looks at it from a comical point of view
  • Makes comparisons
  • Question the truth
  • Disconcert people
  • Attack authority
  • Be hostile. Bring up conflict
  • Involve the target

Extract from interview of Media Key
29.09.2007

Speech at the conference “TV commercials: advertising in the era of globalization and the need for an observatory”
Rome 23.05.2002

THE AGENCY HAS BEEN AWARDED WITH:
5 Gold, 3 Silver, 2 Bronze at the PROMAX BDA AWARDS [2005, 2008, 2009, 2010]
2 Gold, 1 Silver, 1 Bronze at the Italian Art Director Club
Short list CANNES TV [2008]
Gold Medal at the New York Creativity Annual 28
Gold at the International Festival of Public Campaigns [1996/97]
3 Key Awards [1998, 2006, 2008]
Numerous “Nominations” and “Entries” in Epica Book Award , Creativity Annual New York, Archive magazine and Archive TV commercials worldwide, European Regional Design Annual, Art Directors Club of Europe and Italian Art Directors Club

Extract from interview of Media Keyy
29.09.2007

Speech at the conference “TV commercials: advertising in the era of globalization and the need for an observatory”
Rome 23.05.2002

THE AGENCY HAS BEEN AWARDED WITH:
5 Gold, 3 Silver, 2 Bronze at the PROMAX BDA AWARDS [2005, 2008, 2009, 2010]
2 Gold, 1 Silver, 1 Bronze at the Italian Art Director Club
Short list CANNES TV [2008]
Gold Medal at the New York Creativity Annual 28
Gold at the International Festival of Public Campaigns [1996/97]
3 Key Awards [1998, 2006, 2008]
Numerous “Nominations” and “Entries” in Epica Book Award , Creativity Annual New York, Archive magazine and Archive TV commercials worldwide, European Regional Design Annual, Art Directors Club of Europe and Italian Art Directors Club

Extract from interview of Media Key
29.09.2007

Speech at the conference “TV commercials: advertising in the era of globalization and the need for an observatory”
Rome 23.05.2002

THE AGENCY HAS BEEN AWARDED WITH:
5 Gold, 3 Silver, 2 Bronze at the PROMAX BDA AWARDS [2005, 2008, 2009, 2010]
2 Gold, 1 Silver, 1 Bronze at the Italian Art Director Club
Short list CANNES TV [2008]
Gold Medal at the New York Creativity Annual 28
Gold at the International Festival of Public Campaigns [1996/97]
3 Key Awards [1998, 2006, 2008]
Numerous “Nominations” and “Entries” in Epica Book Award , Creativity Annual New York, Archive magazine and Archive TV commercials worldwide, European Regional Design Annual, Art Directors Club of Europe and Italian Art Directors Club

For several years, I was a lecturer at the Faculty of Scienze della Comunicazione at La Sapienza University in Rome.
These two essays accompanied the path in which, while teaching, I was constantly learning from the confrontation with my students.

For several years, I was a lecturer at the Faculty of Scienze della Comunicazione at La Sapienza University in Rome.
These two essays accompanied the path in which, while teaching, I was constantly learning from the confrontation with my students.

For several years, I was a lecturer at the Faculty of Scienze della Comunicazione at La Sapienza University in Rome.
These two essays accompanied the path in which, while teaching, I was constantly learning from the confrontation with my students.

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